the bridal hub.

Where planning is a piece of (wedding) cake.

GIF of mehndi hand with cake

pick a trend, any trend.

See what’s trending for South Asian American weddings.

Illustration of list, pink building, and cash
Just engaged

Make big decisions (pick wedding date, lock down budget) and knock out big tasks (book venue, hire planner).

list, purple save the date, laptop
12-15 months out

Decide where you'll shop for clothes, what stationery you need, and which vendors to hire.

Illustration of Sabyasachi bride, juttis and tikka
6-9 months out

Shop outfits and accessories. Hire the last of your vendors.

4-6 months out

Finalize details with vendors. Research marriage license.

Illustration of phone, fashion mannequin, and RSVP
2-3 months out

Complete alterations, indulge in self-care, finish the little stuff (favors, welcome bags).

1 week out

It's wedding week! Go to appointments (hair, massage, nails) and relax before the big day.

6 part planning.

Divide and conquer your wedding planning tasks with this simple strategy. 

budget breakdown.

Play around with the pie chart to see what percentage of your total budget is spent on different things.

bridal designers 101.

A quick look at 8 of the biggest names in bridal fashion—and where to shop their designs.

Olive green Abhinav Mishra lehenga with gold mirror work

Online store ships worldwide. Flagship store in New Delhi.


Shop online from Pernia's Pop Up Shop. Store in NYC

Ice blue with silver embroidery bridal lehenga

Shop from Boston-based Terra Inde. Flagship stores in Delhi & Mumbai


Shop online from retail partner Aashni & Co. Flagship stores in New Delhi, Mumbai, Hyderabad.


Shop online from Kynah, BisouNYC, Pernia's Pop Up Shop. Flagship store in Mumbai.

Sabyasachi model in orange and yellow and red lehenga

Shop from The Grand Trunk US, My Bollywood Closet. Flagship stores in New Delhi, Mumbai, Kolkata, Hyderabad. Coming soon to NYC.

Pale blush bridal lehenga
Price on request

US presence in LA. Flagship stores in New Delhi, Mumbai, Hyderabad, & Ahmedabad.


Shop online from Pernia's Pop Up Shop. Flagship stores in New Delhi, Mumbai, Kolkata, Hyderabad.

shop in the states.

The easiest way to find South Asian shops near you. Select a state to get started.